POCtix guides.
Long-form practical playbooks for venue operators, promoters, and anyone running ticketed events. Evergreen reference content — written once, useful forever.
How to run your first ticketed event
Step-by-step playbook from 'I have an idea' to 'Monday morning the money's in my bank.' Decisions that trip up first-time organizers.
Door scan playbook: how to run scanning at small to mid-size events
Operational guide for door scanning at small to mid-size events. Hardware, staffing, edge cases, offline mode, wristbands, what to measure.
Event refund policy templates (with the trade-offs)
Copy-paste refund policy templates for ticketed events: all-sales-final, 48-hour window, flexible, store credit. With chargeback handling and enforcement notes.
Event marketing checklist: 4 weeks out to day-of
Day-by-day marketing checklist for a small-venue ticketed event. Channel ROI cheatsheet at the end.
Choosing a ticketing platform: the honest framework
Real decision framework for picking a ticketing platform in 2026. 7 differentiating questions, 6-platform comparison matrix, common decision traps.